China Highlights - Discovery Your Way! (Since 1959)

 

Company History

Company historyChina International Travel Service Guilin was established in 1959 and was operated until October 2006 as a State Owned Enterprise owned by the Guilin Tourism Bureau. It was part of the CITS Group nationally.

CITS Guilin was privatized in October 2006 as part of the Central  Government's plan to divest itself of most of its SOE's through out China.  As a profitable and well run company, CITS Guilin  was particularly easy to sell.

The current ownership of CITS Guilin Co., Ltd is as follows:-
Management & Staff: 46%;
Guilin Tourism Bureau: 27%;
Guangzhou Armada Development Corporation: 27%;
Guangzhou Armada Development Corporation is a large privately owned investment group with interest in transport, property development and   advertising. It has a registered capital of RMB 1.6 Billion.

Click here for more information of Guangzhou Armada Development Corporation.

The China Highlights division came into existence in 1997 when the company realized that the future of travel lay in the internet. Chinahightlights.com was born and has grown from small beginnings to be the leading online operator and an innovator in the online Chinese  travel industry. China Highlights has a staff of more that 50 travel professionals, It and supports staff who service our English, German and Japanese departments.

 

 

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