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 Qianding Old Liquor Museum

Qianding Old Liquor Museum

Written by Kelly PangUpdated Nov. 8, 2023

As the first comprehensive liquor museum in China, Qianding Old Liquor Museum perfectly integrates liquor collection and exhibition with cultural exchange, and vividly displays the liquor history of China over 5,000 years. It has been open to the public since its inception on November 9, 2011.

The liquors are displayed in Qianding Old Liquor Museum according to their places of origin. As a result, you can know vicissitudes of liquor brands in different periods. Qianding Old Liquor Museum is home to over 1,300 liquor brands spanning from the Qing Dynasty (1644–1911) to the 1990s, 290 of which are very rare to see now, and each brand is arranged in chronological order.

Highlights of Exhibitions

All the liquors in the museum are sealed with wax, among which the famous brands include Double Happiness, Ginseng Wine, Duolun Liquor, City Shun Pavilion Aging, Long Bin Wine, Rainbow Hill Liquor, Ancient Pottery Daqu, Shepherd Boy Wine, Dukang Liquor, and Dongfeng Wine.

Qianding Old Liquor Museum is highlighted by the liquors from the Kangxi Period (1661–1722) and Guangxu Period of the Qing Dynasty to the Republic of China Period (1912–1949).

The oldest liquor is the Double Happiness produced in the Kangxi Period of the Qing Dynasty, which was purchased from a wine collector at the price of 1.15 million RMB in 1995, and its value is inestimable now.

In addition to collecting and displaying old liquors, Qianding Old Liquor Museum also dedicates itself to systematically the introducing history of Chinese wine and displaying traditional Chinese culture to the public, through holding a series of themed exhibitions and temporary exhibitions.

Owing to its location in central Beijing, visits to Tian'anmen Square, the Forbidden City, the Temple of Heaven, and China National Museum are very convenient from Qianding Old Liquor Museum.

Travel Essentials

Location: 69 Zhaofu Avenue, north of the Bell and Drum Towers, central Beijing

Transport: Buses 60, 82, 90, 107, and 635 take you there.

Opening times: 9:00 a.m. – 6:00 p.m. except Monday

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