China has become easier than ever to visit, and more full of surprises than ever. Here, smart technology and ancient traditions weave together in everyday life—often in ways travelers never expect. And time after time, we hear the same thing: "It's nothing like I thought it would be." More welcoming. More innovative.
We believe that the soul of a journey is not found on a map, but in those moments that bring you closer: to the nature that inspires you, to the culture that enriches you, and to the local people who welcome you like a friend.
This simple promise has guided our own path since 1998. It has allowed us to earn the trust of more than 80,000 travelers each year and has shaped our story.
Travel closer. And together, let's discover your most special moments.
Explore Our Signature Journeys
Our most beloved journeys, shaped by years of experience and trusted by thousands of travelers, offer inspiration for your China adventure. Use them as a wonderful starting point for the unique journey we'll craft for you.
Beijing, Xi'an, Guilin, and Shanghai
Beijing, Xi'an, Zhangjiajie, Guilin, and Shanghai
Shanghai, Hangzhou, Beijing, Tianjin, Chengdu, Chongqing, Guangzhou, and Shenzhen
Beijing, Xi'an, Zhangye, Dunhuang, Turpan, Urumqi, Kashgar, Chengdu, Zhangjiajie, and Shanghai
Discover Experiences Beyond the Guidebooks
Beyond the landmarks, we unlock experiences you won't find in a guidebook, from having the Great Wall almost entirely to yourself to foraging for wild mushrooms deep in the mountains. These are the moments that make your China journey truly one of a kind.
Travel for What You Love
A journey is more than a place; it's a feeling. Whether for family connection or a cultural discovery, these themed itineraries are designed to match your reason for travel.
Step Closer to Local Life
Explore our collection of authentic local experiences-from a home-cooked meal to a traditional craft lesson-and truly live a day like a local.