China Highlights, the most-chosen and best-rated tour company for personalized travel in China, proudly holds over 10,000 reviews with a 98.8% 5-star rating on trusted platforms like TripAdvisor and Trust Pilot.
We are experts in customizing and best-rated in delivering personalized China exploration, ensured by our company-managed local services across China.
With expanding horizons as Asia Highlights and Global Highlights, we are dedicated to providing personalized and stress-free travel services globally, creating travel highlights that paint beautiful memories.
Proven Excellence By The Numbers
Our commitment to outstanding service is reflected in impressive statistics.
- 10,000+excellent reviews
- 98.8%customer satisfaction
- 10,000+customers annually
- 25+years' experience
Experts in Customizing Your Trip
![stay connected with our customers](https://data.chinahighlights.com/grey.gif)
![We personalize your journey, focusing on your passions, needs, and schedule — leave the logistics to us.u](https://data.chinahighlights.com/grey.gif)
![We take the hard work out of managing all your journey details for a smooth travel experience. Less research, more enjoyment!](https://data.chinahighlights.com/grey.gif)
![We're always at hand to provide swift solutions to unexpected situations, tackling problems before they become stress points.](https://data.chinahighlights.com/grey.gif)
Meet Our Team
![Travel advisor Monica Mo](https://data.chinahighlights.com/grey.gif)
![Travel advisor Albee Ning](https://data.chinahighlights.com/grey.gif)
![Travel advisor Roger Li](https://data.chinahighlights.com/grey.gif)
![Travel advisor Alisa Liu](https://data.chinahighlights.com/grey.gif)
Guaranteed Satisfaction on the Ground
In contrast to companies that only focus on tour planning, we not only tailor your itinerary, but also ensure those itineraries become beautiful memories by our company-managed local services across China/Asia/the world.
![The Elite 20% of Guides](https://data.chinahighlights.com/grey.gif)
- Only 20% of local guides can pass our selection for excellent ability.
- 80%+ of our 5-star rating reviews are about our guide service.
- Well-trained: Our guides receive systematic training at least twice a year.
- Satisfaction-driven: Your satisfaction is the core of our guide's performance evaluations.
![Beyond Guiding](https://data.chinahighlights.com/grey.gif)
- Cultural storytellers: Our guides are experts in bringing history and local culture to life.
- Barrier-free: They break language barriers for a seamless travel experience.
- 24/7 emergency support: They're always on call to assist for your peace of mind.
![Driven by Your Comfort](https://data.chinahighlights.com/grey.gif)
- We say "No" to 30-seat touristy coaches. Expect nothing less than clean, well-equipped small cars or vans, featuring safe comfortable seating, and air-conditioning.
- Enjoy 20% more space on your group's transportation, and ample space for you and your luggage.
- Reliable, helpful, non-smoking drivers are always ready to assist with your luggage.
What You Will Experience
![Longji Home Visit](https://data.chinahighlights.com/grey.gif)
- Not touristy.
- See authentic local culture and lifestyles.
![Make Terra Cotta Warriors](https://data.chinahighlights.com/grey.gif)
- Don't be a bystander taking photos.
- Understand the culture by practicing it.
![Private Guide Service](https://data.chinahighlights.com/grey.gif)
- Look beyond media portrayals and age-old buildings.
- Uncover real stories behind historical sights and understand New China.
Best Rated Reviews
Discover real reviews of Highlights Travel Family's best-rated service across trusted platforms.
![Trip Advisor certificate of 2024](https://data.chinahighlights.com/grey.gif)
![Tour Review](https://data.chinahighlights.com/grey.gif)
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Great time with Grandchildren
![]() Selinda Zhang was knowledgeable and intelligent. She knew her Chinese history and architecture very well, giving us and our Eurasian teenage grandchildren a comprehensive true and imaginative view of our rich and colorful Chinese past. The tour was a chance of a lifetime for our family. Thank you. more
Jun 2024, HarryCG9405X7
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One day in Beijing
![]() We spent a whole day in Beijing with Linda as a guide. It was my first Time in China, and it was so fantastic and amazing ! We saw so many things and each time she explained very well. I'm myself a big chinese history lover and, thus I asked a lot of questions. But she never got bored and answered every time with smile and passion combined ! She introduced us to Beijing way of life and suggested us local food that we shared together. Can't wait to come back again ! more
Jun 2024, Claire L
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Highlights Highteam
![]() This time we went to Beijing accompanied by the guide Li/Jennifer. I think our guide places the company name very high. He knew how to solve everything and create fun and good times. He chose excellent restaurants and walks. Also, this time, we need to go to a pharmacy and she took care of everything. more
Jun 2024, Horacio S
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Our Awards
![TA certificate of excellence 2024](https://data.chinahighlights.com/grey.gif)
![TA certificate of excellence 2023](https://data.chinahighlights.com/grey.gif)
![TA certificate of excellence 2022](https://data.chinahighlights.com/grey.gif)
![TA certificate of excellence 2021](https://data.chinahighlights.com/grey.gif)
![TA certificate of excellence 2015-2019](https://data.chinahighlights.com/grey.gif)